AGEC law in the luxury sector: what are the obligations for designers and brands? The AGEC (Anti-Waste for a Circular Economy) law, adopted on February 10, 2020, radically redefines the model of production, consumption, and end-of-life for products in France. The anti-waste law for a circular economy represents a major turning point for fashion and luxury players, designers, brands, and schools: it is no longer just about creating, but also about producing, informing, recycling, and promoting. In this context, ISAL PARIS explains the challenges, obligations, and best practices...

How ISAL PARIS integrates AI into its teaching methods: fashion reinvents itself through contact with technology AI in fashion is profoundly transforming the world of design. Today, it is no longer just a technical tool, but a real educational and artistic lever. At ISAL PARIS, this revolution is seen not as a threat, but as an opportunity for innovation and creative freedom. By integrating artificial intelligence into its courses, the school is preparing a new generation of designers who are capable of evolving between tradition and the future. Immersive AI workshops and specialized modules...

Artificial intelligence in fashion and luxury: how AI is redefining design and training Artificial intelligence (AI) is now establishing itself as a major driver of innovation in fashion and luxury. From AI-assisted design to predictive trend analysis using big data, and the rise of digital clothing in the metaverse, AI is reshaping an industry undergoing rapid transformation. In light of these changes, a key question emerges: how can we train the designers of tomorrow to fully exploit the potential of these technologies without losing their artistic identity?.

Why luxury brands are opening their own coffee shops In the world's fashion capitals—Paris, Milan, New York, and Seoul—a new trend is transforming the luxury industry: haute couture coffee shops. From Dior to Gucci, Ralph Lauren, Tiffany & Co., and Prada, major brands are redefining the customer experience by creating spaces where the art of living can be literally savored. But what strategy lies behind this caffeinated revolution? The Customer Experience Reinvented by Luxury Brands In a world saturated with images and objects, modern luxury...

A market undergoing rapid change Over the past few decades, the fashion industry has undergone a veritable revolution with the rise of fast fashion. This model is based on ultra-rapid renewal of collections, often inspired by major luxury trends at affordable prices. Faced with this rise in popularity, luxury brands are confronted with a double challenge: preserving their exclusivity and expertise while meeting new consumer expectations, particularly in terms of digitalization and sustainability. What are the real impacts of fast fashion on luxury? Can luxury...

The difference between haute couture, couture, designers, and ready-to-wear: innovation in the luxury sector The history of fashion is inseparable from that of society. Every garment and every style reflects an era, a culture, and often a worldview. However, the terms haute couture, couture, designers, and ready-to-wear are not simply synonyms. They symbolize key stages in the evolution of fashion and its dynamics. In this article, we delve into the history of these concepts, explore their specificities, and highlight their role in a sector that is currently reinventing itself...

Today, the fashion industry faces a major challenge: shifting from a linear production model to a more environmentally friendly circular economy. To achieve this, it is essential to reduce waste, limit wastefulness, and encourage more responsible consumption. Why reduce the impact of the fashion industry? Today, the linear production model that dominates the fashion industry is based on a simple but problematic pattern: produce, consume, throw away. This approach leads to the massive exploitation of natural resources, often to the detriment of ecosystems and local communities, and...

Discover the top 5 luxury influencers in France: Nabilla, Caroline Receveur, Thylane Blondeau, Lena Situations, and Iris Mittenaere. The top 5 influencers in the luxury sector With the advent of digital platforms (blogs, social networks, websites, communication tools), certain individuals have managed to stand out, gain the appreciation of internet users, and create communities that sometimes include several million followers. These are influencers. They are adored by the biggest luxury brands, regardless of the sector (fashion, beauty, travel, lifestyle). Their content is followed and shared in...

 What is luxury marketing? Why and how can you make a name for yourself in the luxury sector? What studies should you pursue and what careers should you focus on? What is luxury marketing? Luxury marketing is similar to traditional marketing. However, it focuses on promoting, enhancing, and selling high-end, exclusive products or services, in line with the values specific to the sector in question. Thus, it is not just about selling a product, but about offering dreams and emotions. Luxury marketing responds...

To become a fashion designer, it is recommended that you have at least a two-year college degree. What training should you pursue? Which schools should you choose, and why ISAL Paris? What high school diploma do you need to become a fashion designer? Fashion designers are true architects of clothing, playing with shapes, materials, and colors to define the artistic trends of tomorrow. They bring an original identity to each ready-to-wear or haute couture creation.  This highly competitive profession seeks creative and passionate candidates with a wide range of skills. So, what studies should you pursue to become a fashion designer? Which school should you attend after...