{"id":9070,"date":"2022-07-12T10:59:14","date_gmt":"2022-07-12T08:59:14","guid":{"rendered":"https:\/\/isal-paris.com\/?page_id=9070"},"modified":"2023-09-06T17:05:24","modified_gmt":"2023-09-06T15:05:24","slug":"master-fashion-branding-and-digital-communication-2","status":"publish","type":"page","link":"https:\/\/isal-paris.com\/en\/programs\/master-fashion-branding-and-digital-communication-2\/","title":{"rendered":"MASTER FASHION BRANDING AND DIGITAL COMMUNICATION"},"content":{"rendered":"

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Photo \u24d2<\/em>Amir Tikriti<\/p>\n<\/div><\/div><\/div>

The aim of this MBA is to train students in high-level managerial skills for working at companies in the textile \/ clothing \/ accessories \/ lifestyle sector, and also training them to manage their own business in France and \/ or abroad within various markets, from on the ground artisanal fabrication to large-scale distribution.<\/em><\/p>\n

Professionals in these sectors must demonstrate reactivity, foresight and the ability to adapt, in order to carry out commercial action plans that are in close relation to the ever-changing needs of consumers.\u00a0<\/em>Nowadays, it is imperative to focus on the various marketing strategies for promotion and sale of a product. The student must have a global vision, imperatively supported by skills in digital marketing as well as knowledge of e-commerce.\u00a0<\/em>Professionals working for major groups in France and\/or internationally must constantly consider innovative and effective strategies, from purchase to distribution of products and services, in order to remain competitive in the market.<\/em><\/p>\n

\u00a0<\/em>The MBA at the ISAL enables students from different backgrounds to form an understanding of the international market through an adaptation of their knowledge of the French market.\u00a0<\/em>All of our lecturers and course tutors are active professionals and key players in the French and international fashion scene. Each lecturer for the Purchasing \/ Distribution \/ E-commerce MBA will offer students the opportunity to discover a sector and a specific market in the world of fashion. They will be the link between the student and his future professional network, the key to his integration into the professional sphere.<\/em><\/p>\n

A substantial professional experience as an intern within a company, as well the various case studies carried out, will allow the student throughout the two years of their formation to become a true professional of fashion management, in France and internationally.<\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div>

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ADMISSIONS<\/h2><\/div>
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Following Bachelor studies, studies in business, logistic, retail, distribution, management, language, fashion design\u2026<\/p>\n<\/div><\/div><\/div>

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DURATION of the PROGRAM<\/h2><\/div>
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